AN ICONIC REDESIGN.

SHAPING AN ALL- ELECTRIC FUTURE.

Our new all-electric vehicles exude confidence with their pure expression of legendary MINI performance and the sheer joy of innovative design.

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MINI is on the move. Our new models and new ways boldly take go-kart feeling to the next sustainable and electric level. They also feature a new design language – "Charismatic Simplicity". And it reflects how MINI is reshaping itself for its all-electric future.
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Still daring to be different.

Characterised by a purer, pared-back design style with a clear focus on the essentials, each new MINI model gains a stronger, more individual personality that is expressed in distinctive, future-oriented features.



We have been pushing boundaries for over 60 years. And going electric doesn't change this. Rather, it presents more opportunities to realise our vision of a more sustainable, exciting driving experience that embraces the design and dynamic performance for which MINI is renowned.

OLED DISPLAY AND MINI INTERACTION UNIT.

With its 24 cm diameter, the circular OLED display combines the functions of the instrument cluster and the on-board monitor. Its sleek, frameless design is a reinterpretation of the iconic, circular central instrument display of the classic Mini. It's the centrepiece of the visually reduced interior and features a minimalistic touchscreen interface that also controls the integrated infotainment and climate functions.

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Oliver Heilmer, Head of MINI Design

“Our purist, progressive approach combines the simplicity of functional elements with the emotionality that MINI is renowned for.”

IMPROVED WHEEL AERODYNAMICS.

The wheels and their aerodynamic flow influence overall vehicle efficiency. Thanks to optimum airflow around the wheel arches, the new range of wheels for our all-electric MINI vehicles are lighter and reduce drag, and have the overall effect of lowering power consumption. At the same time, the increase in tyre diameter not only provides enhanced presence but offers improved driving dynamics and comfort.
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IMPROVED PERFORMANCE.

MINI has considerably improved the aerodynamic capabilities of its new all-electric models by reducing drag, wind noise and undesired lift forces. This has primarily been achieved by integrating new rear diffusers, flatter battery packs, a new wheel portfolio and a sealed underbody paneling. The drag coefficient (Cd) figure of 0.28 for the all-electric MINI Cooper and 0.26 for the all-electric MINI Countryman are outstanding for their segments – and emblematic of our consistent focus on economy and sustainability.
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DRIVING MODES FOR THE ROAD.

There are different Driving Modes to choose from to harness the different characteristics of your new all-electric MINI and suit the traffic and your current needs. Each one has its own dedicated design and sound palette. And the Green Mode offers you a consumption-reducing setting that helps you get used to using the pedal to stay in an efficient range. If the efficiency meter strip glows green, you’re doing fine. If you speed up too powerfully, it’ll turn grey. It evaluates your efficiency – and shows you how many bonus miles you’ve collected on every journey.